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Influencer Researcher/ Influencer Relations Researcher

  • Remote
    • Warsaw, Mazowieckie, Poland
  • Marketing

Job description


About role

We are looking for a Researcher, who will be responsible for identifying, evaluating and establishing cooperation with influencers to build a network of brand ambassadors and promote products via affiliate links. 

A few words about the team

You will be working independently on a long-term project and reporting directly to Project Manager. 

Your tasks

1. Building an influencer database:

  • Identification of micro- and nano-influencers on the local market, especially those interested in sports, sports events, betting and online entertainment
  • Analysis of influencer profiles in terms of engagement, content quality and potential for cooperation with the brand
  • Preparation of detailed reports with analysis of influencer data and recommendations for the team.

2. Conducting briefings and onboarding

  • Contact with influencers to present cooperation opportunities and program conditions
  • Conducting initial training and briefings on campaign goals and expectations towards influencers
  • Verification of influencer registration data and their applications to the program (including checking the correctness of contact information and membership in closed WhatsApp groups)

3. Reporting

  • Regular reporting of progress in building the influencer network and KPI implementation (including the number of influencers acquired, their activity in the program)

The technologies you will be using

SoMo platforms (Facebook, Instagram, TikTok, X), Microsoft365,

Job requirements

Must have

  • Ease in establishing contacts and building long-term relationships
  • Knowledge of local culture and specific needs of the target group (people interested in sports, betting and online entertainment)
  • Punctuality and conscientiousness, ability to organize work in a dynamic environment
  • Fluency in navigating SoMo platforms (Facebook, Instagram, TikTok, X) and the ability to use them to evaluate influencers
  • Basic analytical skills and knowledge of working in spreadsheets
  • Fluent in English
  • Communicative level in Swahili
  • Knowledge of the Kenyan entertainment market and cultural specifics

Nice to have

  • Experience working with micro- and nano-influencers or in the online entertainment market
  • Experience as a researcher (other industries may be considered)

Perks & Benefits

  • Private medical healthcare
  • Sport Packages
  • International Environment
  • Internal Trainings
  • Recommendation bonus
  • Stable projects within a supportive, growing environment
  • Team support and opportunities for professional development
  • Stable employment based on a B2B contract.

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